Insurance Class: Specialist

Gaming Insurance (Prize Indemnity)

Gaming Insurance, specifically Prize Indemnity coverage, is vital for businesses running high-value contests, promotions, or games of chance. This product provides financial protection against the costs associated with delivering promised prizes, enabling businesses to execute creative campaigns without the worry of unexpected financial burdens.

The benefits of choosing Exance Gaming/Prize Indemnity Insurance

Smarter
Solutions

A+ to unrated, we have paper to match your specific requirements

Proven
Track Record

A trusted reputation for excellence and long-term client success

Exceptional
Underwriting

Comprehensive coverage with flexible custom risk solutions

What Exance Gaming/Prize Indemnity Insurance Covers

  • Game Promotions

    Prize Indemnity Insurance covers the cost of prizes offered during promotions, such as contests, sweepstakes, or skill-based games. Whether it’s a grand prize giveaway or a guaranteed win offer, this insurance ensures businesses are protected from the financial impact of large payouts.

    By reducing financial exposure, this coverage empowers brands to offer more enticing prizes, helping brokers attract clients seeking to enhance their promotional strategies.

  • Sporting Event Promotions

    For promotions tied to sporting events—such as “hole-in-one” contests in golf tournaments or “half-court shots” in basketball—this policy covers the prize value if a participant successfully wins.

    This feature allows brokers to confidently offer coverage to event organizers, clubs, or sponsors looking to drive engagement while mitigating risk.

  • Lotteries and Games of Chance

    Businesses running lotteries, raffles, or games of chance can rely on Prize Indemnity Insurance to handle the financial burden of large prize payouts, such as cash prizes or luxury items.

    This coverage makes it easier for brokers to serve clients in sectors like retail, hospitality, and entertainment, where high-value prize draws are popular.

  • Online and Mobile Campaigns

    With the rise of digital marketing, online contests and app-based promotions have become a key strategy for many businesses. Prize Indemnity Insurance covers prizes for digital campaigns, ensuring businesses are financially protected even as they expand into new promotional avenues.

    Brokers can highlight this as a critical solution for tech-savvy businesses looking to grow their customer base.

  • Brand Activation Events

    For live brand activations or experiential marketing campaigns, Prize Indemnity Insurance covers high-value prizes offered as part of interactive games or challenges.

    This feature enables brokers to help clients deliver unforgettable customer experiences without taking on significant financial risks.

  • Social Media Competitions

    Social media promotions, such as viral challenges or follower giveaways, often include high-value prizes. This policy ensures that brands can follow through on their commitments, regardless of prize cost.

    Brokers can position this as a vital tool for businesses leveraging social media to build their brand and grow their audience.

  • Custom Promotional Campaigns

    Prize Indemnity Insurance can be tailored to meet the needs of unique and unconventional promotional campaigns. Whether a business is giving away cars, vacations, or a year’s supply of products, this coverage ensures financial peace of mind.

    This flexibility is a key selling point for brokers, helping them appeal to businesses seeking tailored solutions for their marketing efforts.

  • What Is Not Covered

    While Prize Indemnity Insurance offers comprehensive coverage, it does not cover:

    • Fraud or intentional manipulation of game outcomes.
    • Events or promotions not pre-approved or disclosed in the policy.
    • Claims arising from illegal or non-compliant promotions.

    Brokers should educate clients about these exclusions to ensure transparency and proper planning for risk management.

Prize Indemnity Insurance covers the cost of prizes offered during promotions, such as contests, sweepstakes, or skill-based games. Whether it’s a grand prize giveaway or a guaranteed win offer, this insurance ensures businesses are protected from the financial impact of large payouts.

By reducing financial exposure, this coverage empowers brands to offer more enticing prizes, helping brokers attract clients seeking to enhance their promotional strategies.

For promotions tied to sporting events—such as “hole-in-one” contests in golf tournaments or “half-court shots” in basketball—this policy covers the prize value if a participant successfully wins.

This feature allows brokers to confidently offer coverage to event organizers, clubs, or sponsors looking to drive engagement while mitigating risk.

Businesses running lotteries, raffles, or games of chance can rely on Prize Indemnity Insurance to handle the financial burden of large prize payouts, such as cash prizes or luxury items.

This coverage makes it easier for brokers to serve clients in sectors like retail, hospitality, and entertainment, where high-value prize draws are popular.

With the rise of digital marketing, online contests and app-based promotions have become a key strategy for many businesses. Prize Indemnity Insurance covers prizes for digital campaigns, ensuring businesses are financially protected even as they expand into new promotional avenues.

Brokers can highlight this as a critical solution for tech-savvy businesses looking to grow their customer base.

For live brand activations or experiential marketing campaigns, Prize Indemnity Insurance covers high-value prizes offered as part of interactive games or challenges.

This feature enables brokers to help clients deliver unforgettable customer experiences without taking on significant financial risks.

Social media promotions, such as viral challenges or follower giveaways, often include high-value prizes. This policy ensures that brands can follow through on their commitments, regardless of prize cost.

Brokers can position this as a vital tool for businesses leveraging social media to build their brand and grow their audience.

Prize Indemnity Insurance can be tailored to meet the needs of unique and unconventional promotional campaigns. Whether a business is giving away cars, vacations, or a year’s supply of products, this coverage ensures financial peace of mind.

This flexibility is a key selling point for brokers, helping them appeal to businesses seeking tailored solutions for their marketing efforts.

While Prize Indemnity Insurance offers comprehensive coverage, it does not cover:

  • Fraud or intentional manipulation of game outcomes.
  • Events or promotions not pre-approved or disclosed in the policy.
  • Claims arising from illegal or non-compliant promotions.

Brokers should educate clients about these exclusions to ensure transparency and proper planning for risk management.

Your Quick Guide to Gaming/Prize Indemnity Insurance

Prize Indemnity Insurance protects businesses against the financial risks of high-value prizes offered during promotional campaigns, contests, or games of chance. It allows businesses to confidently execute creative campaigns while transferring the risk of large payouts to the insurer.

Who needs Gaming/Prize Indemnity Insurance?

This insurance is ideal for:

  • Event organizers and sponsors.
  • Retailers and e-commerce businesses.
  • Marketing and advertising agencies.
  • Sports clubs and leagues.
  • Digital platforms running app-based or online contests.

The Benefits of Exance Gaming/Prize Indemnity Insurance

  1. Financial Protection

    Covers the cost of high-value prizes, reducing financial exposure for businesses.

  2. Increased Engagement

    Enables businesses to offer attractive prizes, boosting participation and brand loyalty.

  3. Flexible Coverage

    Customisable policies to meet the needs of specific campaigns and promotional goals.

  4. Enhanced Creativity

    Provides businesses with the confidence to design bold and innovative promotions.

  5. Simplified Claims Process

    A streamlined claims procedure ensures quick payouts, maintaining the reputation of both the client and the broker.

Frequently Asked Questions about Gaming/Prize Indemnity Insurance

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What does Prize Indemnity Insurance cover?

The policy covers the financial cost of prizes offered during contests, promotions, and games of chance if a participant successfully claims them.

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Is Prize Indemnity Insurance suitable for online campaigns?

Yes, this coverage is ideal for digital promotions, including social media contests, app-based challenges, and online sweepstakes.

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How does it help businesses?

By transferring the financial risk of prize payouts to an insurer, businesses can offer higher-value prizes, enhancing campaign appeal and customer engagement.

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Are there exclusions?

Exclusions include fraud, undisclosed promotions, and non-compliance with regulatory requirements. Brokers should work closely with clients to ensure all promotions are transparent and legally compliant.

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How do claims work?

In the event of a claim, businesses must provide documentation confirming the winner and prize eligibility. Our efficient claims process ensures swift resolution.

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Is this policy suitable for sports promotions?

Yes, Prize Indemnity Insurance is particularly beneficial for sports contests, such as hole-in-one challenges, penalty shootouts, and other skill-based events.

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Can the policy be customised?

Absolutely. Exance offers tailored policies to suit the unique requirements of each promotional campaign, including specific prize values, campaign duration, and risk level.